for sales teams
Sales hears everything. Marketing sees none of it.
Every call, demo and objection your reps handle is intelligence. We teach your team to capture it into one system, let AI find the patterns a data analyst would, and feed marketing campaigns that actually convert. That's the bridge.
‘It reads across your meeting transcripts and finds the patterns, so sales and marketing feed each other.’
From a live team cohort session
context-core/
playbooks/
objection-handling.md
prospect-briefs.md
handovers/
campaigns/
CLAUDE.md
Objection: 'we already have an agency'
The team's best answer, kept current by the reps who use it.
Acknowledge: agencies rent you outcomes
Reframe: we teach you to own the system
Proof: two-minute brief, live, on their prospect
AI drafts the follow-up from this playbook
c41d80aplaybook: capture Dave's agency reframe3 days ago+18 −2
f92be17briefs: two-minute prospect templateyesterday+9 −0
2min
to a personalised brief on any prospect
12yr
of tribal knowledge, captured and queryable
1-2
days in the room, on your real pipeline
3
operations your reps learn: save, share, sync
sound familiar
The problems you already know you have.
Four systems, no answers
The data exists. It's spread across the CRM, spreadsheets, email threads and someone's memory. So nobody looks, and decisions get made on gut feel.
‘I'm not going to go through four different sets of data.’
Your best rep is a single point of failure
The objection handling, the pricing instincts, the relationships. When they leave, it all leaves with them. Nothing is written down where the team can use it.
Marketing never hears what sales learns
Reps hear the real objections every day. None of it flows back, so marketing guesses which leads convert and the same campaigns make the same promises to the wrong people.
the shift
From gut feel to shared intelligence.
AI is your team's data analyst. It reads across calls, transcripts and the CRM, finds what actually converts, and both sides of the revenue team work from the same evidence.
- −Prospect research: 40 minutes of tab-hopping before a call
- −New rep ramp-up: six months of shadowing and guessing
- −Objection handling: whatever each rep remembers
- −Marketing briefs: built on guesses about which leads convert
- +Prospect brief: two minutes, generated from your own system
- +New rep ramp-up: query the playbook, get the team's best answer
- +Objection handling: one living library the whole team improves
- +Marketing briefs: built on what your transcripts prove converts
See this working on your business, live, in 30 minutes.
Taught, not done for you. No retainer. You keep everything we build.
how it works
One day or two, on your real business.
Your reps arrive ready to drive
A Platinum coach checks every laptop and installs everything with you. So the workshop starts on your real pipeline, not on set-up.
The team's knowledge becomes the system
First the team writes down where it is going. Then playbooks, objection handling, handovers and ICP go into files AI can query. Your reps learn three operations: save, share, sync.
The system runs your week
Prospect briefs, follow-ups and pipeline hygiene run through the system. Your Platinum coach stays with you for 14 days after one day, or 30 after two.
what you walk away with
Yours. Not rented.
The sales-to-marketing bridge
What sales hears reaches marketing as data, not anecdotes. Campaigns get built on evidence and convert better every cycle.
One shared revenue brain
Every deal, objection and transcript in a system both teams can query. It compounds with every commit.
Reps who can use AI properly
Two-minute prospect briefs, drafted follow-ups, mined transcripts. And yes, it all sounds like you, not like AI.
skills you take with you
What this adds to you.
fair questions
What you're probably thinking.
My reps aren't technical.+
They don't need to be. The workflow is three operations: save, share, sync. If your team can use a CRM, they can run this. Our first sales cohorts were built for reps who describe themselves as talkers, not typers.
This sounds like every other AI pitch.+
Most AI pitches give you a tool and wish you luck. We build the missing piece: your business's context, captured so AI actually knows your deals, your customers and your voice. And we build it on your real pipeline from the first hour, not a demo.
Isn't version control overkill for a sales team?+
The tech stays under the hood. What your team sees is documents that save, share and sync, with a full history of every change. What you get is a system nobody can accidentally destroy.
What happens after the workshop?+
You keep everything: the system and the skills. A Platinum coach supports you for 14 days after one day, or 30 after two, and the OpsCode Academy is there if you want to keep building. No retainer, no dependency. That's the point.
the next step
Workshops are running now.
Book 30 minutes with our team. Bring your pipeline and your biggest bottleneck, and you'll leave knowing what your team's system would look like and which workshop fits. Prices are on each workshop page.
- ✓One day or two, hands on, on your real business
- ✓Your team trained, your system built, your repo
- ✓A Platinum coach with you for 14 or 30 days after
- ✓No retainer, no lock-in. You keep everything
- ✓Prices on every workshop page. Not a fit? We'll say so