testimonials
Hear it from the people who built it.
Business owners who wrote their business down and built on it with us, in their own words. This page grows each time we film one.

‘If you're in business, you can't look away from AI. The hardest thing in AI or anything new in your business is finding out where's the starting point.’
Michael Read
Managing Director, Vision 2 Estimating (V2E)
Michael runs V2E, a residential estimating firm with a team of 20 that works for builders across Australia. We built his business brain with him, then taught him to use it from the terminal.
what we built together
- A Context Core: the written-down brain of V2E
- Brand guidelines, made from V2E's own files and fonts
- An org chart and V2E's strategic identity
- Claude Code in the terminal, with a cheat sheet to keep
more from Michael
‘Having the right structure, the AI creates the marketing, but it creates it from the right structure.’
‘Just asked the questions about V2E and it could answer ... and challenge what I thought I knew about us.’
‘AI is not 'I'll just put AI in and it'll fix everything'. AI enhances everything.’
coming soon
More stories on the way.
These customers are next. Their videos land here as each one is filmed.
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your turn
Start where they started.
Write your business down, then build on it, in a room with our team. Small rooms, your real business, and you leave a builder.

